STATE OF THE POOL INDUSTRY 2025 EDITION
The state of the economy over the past few years has had a notable impact on the swimming pool industry, shaping consumer behavior and market trends. Here are some key ways the economy has influenced and will continue to influence the industry in 2025:
INCREASED DISCRETIONARY SPENDING
Over the past four years we have observed that many homeowners see swimming pools as valuable investments in their property, often choosing to install or upgrade pools to enhance their living space and lifestyle. The desire for home-based recreation and relaxation has been fueled by a focus on outdoor living, particularly following the pandemic.
RISING MATERIAL COSTS
The swimming pool industry has been greatly impacted by inflation and supply chain disruptions. This has led to higher costs for swimming pool construction materials. As a result, prices for new pool installations and pool repair and renovations have increased. However, we are optimistic that we have reached the peak of these cost increases, which now appear to be leveling out.
FINANCING OPTIONS
With three rate cuts in the second half of 2024, lenders have become more willing to offer financing options for pool construction and renovation projects. Flexible payment plans and attractive loan terms have made it easier for consumers to invest in swimming pools, driving more business for contractors and manufacturers.
SHIFT TOWARD OUTDOOR RECREATION
Economic shifts have led many to prioritize home improvement and outdoor recreation due to a combination of remote work trends and a desire for personal wellness and leisure activities. Pools are increasingly seen as a valuable addition to homes, contributing to a rise in demand for new installations and upgrades to existing pools.
IMPACT OF CONSTRUCTION LABOR MARKET
The labor market has also influenced the swimming pool industry, with a shortage of skilled labor impacting construction timelines and costs. Companies have had to adapt by investing in training programs or automating specific processes to mitigate labor shortfalls and maintain project schedules.
SUSTAINABILITY AND COST-SAVINGS
With an increasing emphasis on environmental responsibility, the swimming pool industry has seen a rise in demand for eco-friendly pools. This includes using energy-efficient heating systems, saltwater pools, and innovative water filtration systems that minimize chemical use.
In summary, the economic landscape in recent years has brought both opportunities and challenges for the swimming pool industry. Increased consumer spending, higher material costs, favorable financing options, and a heightened focus on outdoor living have all shaped the current state of the market. In contrast, the labor market and sustainability concerns continue to influence industry practices. Overall, the industry is positioned for success in 2025, mainly due to the growing trend toward outdoor living spaces, with more homeowners investing in their backyards to create a personal refuge.
/Happy Swimming/